How To Market Your Business On The Cheap
Starting a small business can quickly eat up a lot of money. However, no matter how tight the budget, it is important to not skimp on marketing. Don’t worry. There are several ways to market your business without spending a lot of money.
Custom Printed Stickers
Stickers might seem to be a little old fashion, but they are a truly effective way to market your company. Most printing places (see Canada sticker printing) will give bulk discounts on orders, making them a cheap way to market your business. The secret is to create a design that will resonate with your customers. Just having your company’s name and phone printed on a plain square sticker will not give you the desired results. You want your sticker to be eye-catching and easy to read. Make sure to include your logo and a line with your information. Hand them out every time you get a chance. Stick them on customer’s bags.
Another cheap way to market your business is to build a website. Shop around to find an inexpensive host and create your website yourself. There are plenty of website companies where you can easily create a website on their platform. No knowledge of coding is required.
What do most people do the minute they wake up and right before they go to bed? They check their social media feeds. It does not take much to get a business Facebook page, a Twitter account, and Instagram. The more exposure to your brand, the better your business will be.
The Boring Business Card
Do not forget about the business card. Create a business card with a purpose. Put a coupon or scan code on the back. You can track how many new customers used the business card.